All people, all people, assemble ‘round simply because I have fantastic information. Stellantis, the business fashioned by the mergers of Fiat Chrysler Automobiles (FCA) and Groupe PSA (you know, the old Peugeot-Citroën) have unveiled its new brand to the globe, and it only seems to be a minimal like a model of tooth-whitener! Appears like everything’s gonna be ok now!
Stellantis supplied this deeply inspiring little animation of the new brand:
Go in advance, choose a instant to catch your breath, and maybe even change your trousers, which you have no doubt soaked with inspiration-urine.
Here’s what the organization has to say about it’s new brand, which, if you’re a filthy animal, looks fairly considerably like the old a person but with a bunch of dots close to the “/” which is filling in for an “A.” From the press release:
The logo symbolizes the wealthy heritage of Stellantis’ founding corporations and the special combined strengths of the new group’s portfolio of 14 storied automotive brands, as properly as the range of skilled backgrounds of its staff members doing the job in all of the regions. Along with the Stellantis title – whose Latin root “stello” suggests “to brighten with stars” – it is the visual representation of the spirit of optimism, power and renewal of a diverse and innovative organization decided to be a person of the new leaders in the following period of sustainable mobility.
In case your curious here’s individuals 14 brands: Abarth, Alfa Romeo, Chrysler, Citröen, Dodge, DS, Fiat, Jeep, Lancia, Maserati, Opel, Peugeot, Ram, and Vauxhall.
I mean, that’s a lot of important marques in there! And, if you are like most people and have always lamented you couldn’t acquire a Jeep re-badged as a Vauxhall or a Citroën with RAM badging, this is great news.
Ok, just amongst you and me, I’m happy that for the most aspect, the automotive entire world will not have to deal with this brand all that substantially, for the reason that it is truly rather tedious and does not feel like a carmakers’ symbol at all, to me.
It feels like a thing out of the health-related-dental or insurance industries, for some reason. I imply, appear:
That seems to be wholly pure, doesn’t it?
So, yeah, congratulations, Stellantis. I glance ahead to the free tote bag with this logo on it I will one particular day accept from a auto demonstrate.